You are here: HomeU.S. Midwest 2014 › Michigan

AWTEC finds success in diversity

By Angelo Romualdez
- Dec 29, 2014
Credit : GMI Post


Established in 1988, AWTEC began operations in Plymouth, Michigan to support its parent company Aisin AW (subsidiary of Aisin Seiki), by remanufac­turing automatic transmissions for Toyota vehicles throughout North America.

“We came to North America due to a need for our services by Toyota, but as time went on our customer base grew and the breadth of our product offerings followed.” recalled AWTEC President Eiji Kato.

AWTEC President Eiji Kato

AWTEC currently serves 18 different original equipment (OE) customers, covering more than 60 vehicle models and 400 automatic transmission part numbers. Today, those OE customers include Ford, General Motors, Lexus, Mazda, Suzuki, Toyota and Volvo.

Because of its growing diver­sity, and the needs of its cus­tomers, AWTEC has had to con­tinue to innovate and expand its capabilities. This, combined with an unceasing focus on qual­ity and customer service, has earned the company the respect of its customers and a number of awards.

As Aisin AW’s first subsid­iary in North America, AWTEC plays an important role in the future of the parent company’s global operations. It is one of the few remanufacturers of six and eight-speed transmission technologies, which have been a source of continued growth.

“This is a very exciting time for the company. Although we are still primarily a remanufac­turer of automatic transmis­sions, we are set to explore new areas that will present more opportunities for the business,” explained Kato.

Indeed, AWTEC has further expanded its capa­bilities and product offerings by starting its first ever navigation system media processing opera­tion.

On AWTEC’s priorities in the coming years, Kato is very clear, saying, “Quality in the service to our customers and the innovation in our technology will al­ways be our priority.” 

- Originally prepared by Global Media for The Japan Times Special Report on the U.S. Midwest 2014 (Credit: Philippe Le SauxAngelo RomualdezElizabeth Arcega and Brian Banta)

Nonstop innovation in laser technology

By Angelo Romualdez
- Dec 29, 2014
Credit : GMI Post


The R&D arm of the Japan-based Aisin Group, IMRA America Inc. established its operations in Ann Arbor, Michigan, in 1990 and capitalized on their own technological expertise with the University of Michigan.

IMRA America President Takashi Omitsu

“We were fortunate to have the University of Michigan provide us with a perfect introduction to the state as they have been the most reliable research partner in improving our laser technology. The company and the university are able to dream up some new thing and we make products that always require improvement. To me, the key of success today was patience, patience and patience in these high tech products, which came from Japanese style of management.” said IMRA America President Takashi Omitsu.

Also active in Europe and Asia, the North American operation of IMRA remains the most success­ful both in research and revenue, as it has built an impressive IP portfolio.

“We are always open to work­ing with other researchers in the field of laser technology engineering as well as companies seeking the best and most-advanced laser technology in the market,” said Omitsu.

With its well-established repu­tation for quality, reliability and longevity, IMRA America’s products have become the preferred choice in the medical sector.

“We are at the forefront of de­veloping new laser technology but now there is a need to create new applications for our prod­ucts. So, we are seeking part­nerships to execute these goals with,” said Omitsu. 

- Originally prepared by Global Media for The Japan Times Special Report on the U.S. Midwest 2014 (Credit: Philippe Le SauxAngelo RomualdezElizabeth Arcega and Brian Banta)

U.S. Midwest 2014 was prepared for and originally printed in The Japan Times Newspaper.

PDF of the printed report

Next :  

latest special features:

Upcoming Reports from

U.S. Great Lakes 2018

See Preview »

With a relationship going back more than 160 years, the United States and Japan share very deep historical ties. And the Midwest states of Illinoi...

Germany 2018

See Preview »

The economic center of gravity shifts further towards Asia. With over 4 billion people, Asia is becoming a more sophisticated consumer market for g...

Japan 2018

See Preview »

As Abenomics shows signs of working, Japan is experiencing record growth. The world is keen to see Japan’s next steps for its comeback as the Asian...

Singapore 2017

See Preview »

After celebrating 50 years of independence in 2015, Singapore enters a new phase in its history. With this recalibration, the world is keen to know...

Northwest USA 2017

See Preview »

Global Media Inc. continues its coverage of the United States by returning to the dynamic business environment of Northern California and heading f...

Kazakhstan 2017

See Preview »

2016 was a landmark year for Kazakhstan. It marked the 25th anniversary of the independence of Central Asia’s largest country and establishment of ...




  • Global Media is your partner in reaching a powerful international audience through high-level economic reporting.

    Our ambition is to highlight under-reported developments and opportunities around the world, and allow leaders in these regions and sectors to take their message to the highest global level. We partner with top media to communicate with the world’s most powerful audiences. We specialize in communication and branding initiatives that help our clients effectively get their messages to their existing and potential partners. We achieve results for our clients by introducing them and their initiatives to an audience of elite international business and government leaders.

    Global Media Inc. is an independent media agency with offices in Hong Kong and Canada. GMI has more than a decade of experience in the writing, researching, and production of promotional country reports, with media partners from East Asia to North America. We have teams worldwide that develop country and thematic reports on the latest economic trends and developments.

    We are a media partner of Foreign Affairs,the United States’ most influential publication, published by the New York-based Council on Foreign Relations.

    Nearly a century old, there isn’t a more influential or higher-reaching publication in the United States than Foreign Affairs. The journal is ranked #1 in influence by U.S. opinion leaders in a recent nationwide study conducted by Erdos and Morgan, the premier business-to-business research firm. Their findings place Foreign Affairs ahead of all media, both print and broadcast, including The New York Times, The Wall Street Journal, The Economist, and The Washington Post.

    Testimonials:

    “We were extremely impressed with how efficient, well-coordinated, responsive and reliable the Global Media Inc. team was. We owe them a lot for their professionalism. We were very pleased with the outcome, and the article was very well-written. We hope to have an opportunity to work with Global Media Inc. again in the near future.� – Japan Airport Terminal Co. Ltd.
    “The Global Media team’s professionalism was excellent. Their team was great and always gave us the right suggestions and information. The product was excellent, and we were very happy to have such a great opportunity working with their excellent team.â€� – National Graduate Institute of Policy Studies (GRIPS)
    “We were honored to be chosen as one of the good universities in Japan. This article conveyed Seigakuin University’s educational ideals and the message from President Akudo. The advertisement was conspicuous and gave a good impression that Seigakuin nurtured students to contribute to world peace. We really appreciated what Global Media Inc. had did for us.â€� – Seigakuin University

    Whom we have featured:

    • Australian Prime Minister Julia Gillard
    • Australian Foreign Affairs Minister (and former Prime Minister) Kevin Rudd
    • Japanese Prime Minister Shinzo Abe
    • Qatari Minister of International Trade and Industry Dato’ Sri Mustapa bin Mohamed
    • Japanese Minister of Education, Culture, Sports, Science and Technology Yoshiaki Takaki
    • Taiwanese Foreign Minister Yang Chin-Tien
    • Taiwanese Finance Minister Lee Sush-Der
    • Taiwanese Economic Affairs Minister Shih Yen-Shiang
    • Taiwanese National Science Council Minister Lee Lou-Chuang,
    • Taiwanese Deputy Minister of Transport and Communications Yeh Kuang-Shih
    • Taiwanese Political Deputy Minister of Education Dr. Lin Tsong-Ming
    • Indonesian Ambassador to the United States Dr. Dino Patti Djalal
    • Indonesian Investment Coordinating Board Chairman Gita Wirjawan
    • Philippine President Benigno S. Aquino III
    • Philippine Senate President Juan Ponce Enrile