Marking its 75th anniversary this year, the industrial design and manufacturing company Phiaro remains closely associated with the country’s automotive giants.
The company, still family run, has since expanded its expertise in design, modeling, testing, and production to other industries.
Thanks to its long-standing partnership with several Japanese carmakers, Phiaro made its way to the United States, where it has been operating for 25 years and has since acquired other clients in California’s auto industry.
“We have had a strong relationship with Japanese auto manufacturers over the years. They told me they were expanding further into the U.S. and asked me to come along with them. So, we have been here supporting them,” said President Toshihiro Iwasaki.
“California is a key location because of the connections that we have made with many industry leaders here,” Iwasaki added.
Since the company began in the U.S., they have maintained strong relationships with all their clients.
Among intense competition in the industry, Phiaro distinguishes itself by maintaining extremely close partnerships with all its clients.
“There are many competitors out there. However, our customers depend on us because of our ability to produce great quality. This has always been appreciated by our clients, as well as our ability to deliver their products on time,” Iwasaki said.
– Originally prepared by Global Media for The Japan Times Special Report on Los Angeles 2014 (Credit: Philippe Le Saux)
